If you're new to the world of online retailing and want to get ahead in the e-commerce jewelry business, it will require dedication, time, and effort. But trying to figure out the best strategies for your e-commerce dream, searching for answers online, or paying excessive amounts of money to professionals may not be the most efficient approach. Fortunately, there are various e-commerce blogs out there that can provide you with valuable, up-to-date information, based on the current stage of your e-commerce business.
Here are some of the top e-commerce blogs that can equip you with the tools you need to make your e-commerce jewelry store a success:
Starting From Scratch
If you are just starting out with your e-commerce jewelry store, the following blogs can help you from day one.
1. Shopify Ecommerce Marketing Blog
Who knows more about e-commerce than Shopify? Shopify is the e-commerce solution that is helping millions of small businesses get online. Shopify aims to encourage the success of e-commerce websites, therefore it only goes to say that this blog is packed with supportive content for newcomers. Hosting numerous guest writers, the Shopify blog offers a wide range of perspectives, so you’ll definitely be able to find information that is relevant to your specific needs.
2. Practical Ecommerce
A total all-rounder covering every aspect of e-commerce that you would ever need to know. This blog covers the technicalities of e-commerce websites: marketing, sales conversions, design, and so much more.
This blog will answer your every need; the only missing aspect is a community forum. There are other blogs where you can find one, such as eCommerceFuel (see below).
Learn From the Professionals
Get the low down from those who have been there, and done that, with these two blogs.
3. A Better Lemonade Stand
If you want to learn from someone who has already lived the dream, built up an e-commerce business from scratch, and is willing to share the secrets of the trade, then you need look no further than A Better Lemonade Stand. This blog covers marketing strategies and tips, different selling styles, including drop-ship sales, social media and more. There’s loads of practical advice on how to effectively build, maintain and grow an e-commerce website.
What we love about this blog is that it covers everything about e-commerce, from starter tips to much more advanced topics and strategies. Not only do you get practical advice from an experienced e-commerce entrepreneur, there’s also an online forum so you can engage with other businesses going through the same processes as you.
For the More Experienced e-commerce Jeweler
These two blogs are suitable for those who already have an e-commerce website up and running but are keen to optimize it and take it to the next level.
5. Neil Patel's Digital Marketing Blog
Once your e-commerce site is well established, you will need to actively monitor your analytics to understand how and why it's performing the way it is. Neil Patel, the founder of website analytics company Kissmetrics, runs a high-powered blog that gives practical and strategic advice on everything from SEO and social media to remarketing, influencer marketing, and much more.
6. Hubspot Blogs
Hubspot focuses on bringing the customer to you through content and social media. You don’t have to be a user of Hubspot software to benefit from its incredibly informative blog, considered one of the top resources for marketers online. When you are well beyond the stage of running an e-commerce site, the Hubspot blog covers every other aspect of online sales and marketing to take your jewelry site to the next level.
Whether you’re just starting out in the e-commerce world or you’re a pro, these resources are essential for taking your business to the next level and increasing your online sales.
And if you’re looking for another one to add to your list, subscribe to our blog, where we share all the resources a diamond retailer could want, from cutting-edge sales tools and technologies to marketing tips and best practices for younger consumers.