If you are new to the online retailing scene, then getting your e-commerce jewelry business ahead can involve a lot of dedication, time, and work. Trying to figure out what is best for your e-commerce dream, searching online for the answers, or paying out excessive amounts of cash to professionals may not the ideal path for your jewelry business. You need to know where to find the right advice, and that is what we are going to explore today.
Check out the following e-commerce blogs that are essential for their up-to-date information, according to which stage your e-commerce business is at. With all the knowledge on these blogs, you can get the tools you need to help make your e-commerce jewelry store a success.
When you’re starting from scratch
If you are just starting out with your e-commerce jewelry store, the following blogs can help you from day one.
1. Shopify Blog
Who knows more about e-commerce than Shopify? Shopify is the e-commerce solution that is helping millions of small businesses get online. Shopify aims to encourage the success of e-commerce websites, therefore it only goes to say that this blog is packed with supportive content for newcomers. Hosting numerous guest writers, the Shopify blog offers a wide range of perspectives, so you’ll definitely be able to find information that is relevant to your specific needs.
A total all-rounder covering every aspect of e-commerce that you would ever need to know. This blog covers the technicalities of e-commerce websites: marketing, sales conversions, design, and so much more. This blog will answer your every need; the only missing aspect is a community forum. There are other blogs where you can find one, such as e-commercefuel (see below).
Learn from the professionals
Get the low down from those who have been there, done that, with these two blogs.
If you want to learn from someone who has already lived the dream, built up an e-commerce business from scratch, and is willing to share the secrets of the trade, then you need look no further than A Better Lemonade Stand. This blog covers marketing strategies and tips, different selling styles, including drop-ship sales, social media and more. There’s loads of practical advice on how to effectively build, maintain and grow an e-commerce website.
What we love about this blog is that it covers everything about e-commerce, from starter tips to much more advanced topics and strategies. Not only do you get practical advice from an experienced e-commerce entrepreneur, there’s also an online forum so you can engage with other businesses going through the same processes as you.
For the more experienced e-commerce jeweler
These two blogs are suitable for those who already have an e-commerce website up and running.
Once your e-commerce site is well established, you will need to actively monitor your analytics to understand how and why it's performing the way it is. Neil Patel, the founder of website analytics company Kissmetrics, runs a high-powered blog that gives practical and strategic advice on everything from SEO and social media, to remarketing, influencer marketing and much more.
Hubspot focuses on bringing the customer to you through content and social media. You don’t have to be a user of Hubspot software to benefit from its incredibly informative blog, considered one of the top resources for marketers online. When you are well beyond the stage of running an e-commerce site, the Hubspot blog covers every other aspect of online sales and marketing to take your jewelry site to the next level.
If you are looking for ways to understand e-commerce so you can implement the right plan for your jewelry business, then you need to learn from the experts. There are so many fantastic blogs out there offering a range of advice, covering all aspects of the e-commerce industry, from the technical side of building an e-commerce website, to marketing analytics and optimization strategies. The blogs listed above are a great starting point, but they are just the tip of the iceberg. So start reading and discovering today!