The Diamond Blog

A diamond is laden with emotional and economic significance, yet more than anything else, it is a visual experience. A diamond’s beauty is not just symbolic - it is very real. It is a result of the diamond’s individual 4Cs features, as well as the way it interacts with light - its ‘light performance’. It is also a consequence of the[…]

This edition of Spectrum diamond news and trends is a fascinating roundup that takes us deep into the debate about lab grown and mined diamonds, then 750 kilometers beneath the earth to where blue diamonds form. From there we travel into the minds of millennial consumers, with a recent study about their jewelry buying habits. And we[…]

China is the world’s fastest growing diamond market. Retail sales of jewelry, gold and silver increased 6% year on year, to just over $3 billion this year, as reported by the Chinese Statistics Bureau. The province of Guangdong, and specifically Guangzhou City, are a locus of this booming activity.

Today, social media for jewelers is a critical part of any marketing strategy. For jewelery retailers, social media sites, such as Facebook, Instagram and Pinterest, are fast becoming the number one platform for reaching your potential customers.

Diamonds are steeped in myth and legend. From the moment diamonds were first discovered, their power and mystery have intrigued us humans. Throughout the centuries, different diamond myths have emerged from different cultures. Even today, with so much scientific knowledge about diamonds at our fingertips, there are various beliefs[…]

The diamond grading report has been in use since the 1950s, when the 4Cs concept was first introduced. Today, diamond reports are a common accompaniment to any diamond sale. The grading report, issued by a gem lab, is regarded by consumers as a kind of “ID card” for the diamond. Diamond grading reports give consumers standardized[…]

Diamond tenders, held in the main diamond trading hubs of the world, are the place where rough diamond traders and manufacturers inspect and purchase rough diamonds. These rough diamonds will be planned and cut for future sale in the polished diamond market.

Welcome once again to SPECTRUM, our periodic blog series focusing on a roundup of all the latest diamond industry news and trends. You know, we do this every month to two months, and no edition of SPECTRUM goes go by without a piece of fascinating news about diamonds from the world of science. Whether its diamonds found in outer[…]

What Is Light Performance?

Light performance is the visual effect created by the play of light as it enters and exits a diamond, moving, bending and reflecting within the stone's facets. Light performance is a unique concept to diamonds. Unlike other gemstones, a diamond’s appearance is directly impacted by the way it interacts[…]

For anyone in the diamond and jewelry industry, last week was a big one - the annual JCK show was held in Las Vegas. Touted as one of the most important diamond and jewelry trade shows in the US, JCK, which runs annually in late May to early June, is a good example of the way that trade shows can help knit together the various[…]