At any given moment, people are forming opinions about your brand.
Instore Webinar Recap: ‘How Sarine AI-based Grading Will Change the Way You Sell Diamonds’
Today, we’re taking a look back at Sarine and Instore's webinar titled ‘How Sarine AI-based Grading Will Change the Way You Sell Diamonds’. Sarine General Manager and North American Vice President Matthew Tratner talks to Cheryl Kremkow, founder of the jewelry branding company Cirtrine Media and gives the scoop on how eGrading™ is[…]
A place for diamond data in the metaverse?
2022 is setting itself up to be the year that bridges the gap between our everyday reality and the virtual one. If the term “metaverse” means nothing to you now, rest assured, it’s about to be a major part of your life. “What is the metaverse?”, you ask. It’s the next major development of the internet, a world wide web that you[…]
Clarity Grading Redefined in 2022
If someone tells you they own a flawless diamond, you might want to take their word with a grain of salt…. or maybe a few thousand grains of salt. Not only are flawless diamonds extremely rare, but they’re also highly prized. Given the million-to-billion-year formation process that diamonds go through beneath the earth’s surface,[…]
Sarine’s AI technology presents an honest diamond
Beyond its pleasing aesthetic, can you really say that you know your diamond? Think about it. With certainty, what can you actually say about that gemstone wrapped around your ring finger? Sure, the retailer you purchased it from gave you the whole spiel on the diamond’s 4Cs. The same spiel they got from some distant diamond grader.[…]
In Focus "The Impact of Technology”: Recap of the key podcast highlights
At Sarine, we are proud to have been the sponsors of the Rapaport special podcast series focusing on Technology and the Diamond Trade, our favorite topic! We’ve published recaps of episodes 1, 2, 3 and 4, covering the A-Z of diamond technology, including traceability, grading and the new retail. In this fifth and final instalment,[…]
“The Reinvention of Retail”: recap of the key podcast highlights
In the next installment of the Rapaport Diamond Tech Podcast, the discussion moved downstream to cover the latest trends and transformation in jewelry sales and marketing, with episode four, The Reinvention of Retail.
"The Transformation of Diamond Grading”: Recap of Rapaport Podcast
Here we are again with a recap of the third instalment of the Rapaport Diamond Tech Podcast series, proudly sponsored by Sarine, and this time, featuring a guest appearance by our CEO David Block.