diamond-traceability

New generations of diamond buyers are more socially aware and care about where the stones that they are purchasing are sourced from. This concern is particularly pronounced among Millennials, with many consumers shunning diamonds altogether in favor of more ethically-produced jewelry. This is why tracing diamonds back to their[…]

by David Block, CEO of Sarine

I am going to ruin the suspense and start right off by answering the question – categorically NOT! Contrary to what blockchain advocates would have you believe, a blockchain database by itself is not and cannot be a complete and reliable traceability solution. Now that we have that issue resolved[…]

Recently, the diamond industry has been transformed by a need for traceability throughout the diamond journey, compelling sellers and retailers to look for ways to reliably communicate the provenance of each diamond to consumers. The buying power and social responsibility of younger customers is driving diamond retailers to find[…]