Tag:

diamond-retail

09
May 2019

How Visual Merchandising Tools Can Boost Diamond Sales

With the massive growth in online shopping year after year, it may seem that the internet is the store of the future. However, according to Forbes, brick-and-mortar stores account for 90% of retail sales in North America. While ‘e-commerce’ is a hot buzzword in retail sales, the in-store experience is still the leading driver for[…]

11
April 2019

Go-To Retail: Diamond Manufacturers in India Get Retail Ready

Fact: India is the global center of diamond manufacturing. The vast majority of the world’s rough diamonds (85%) are polished in India. With so much focus and fanfare on the manufacturing side of the industry, it is important to take note of changes occurring in the Indian diamond and jewelry retail sector as well.

Beyond[…]

26
March 2019

Diamonds Are Forever? A Glimpse of the Second-Hand Diamond Market

“A Diamond is Forever”. Arguably one of the most famous and successful advertising campaigns in history set the highest of standards for this valuable gemstone. Scientists now believe there are a quadrillion tons of diamonds buried in the earth, and outer space is swarming with diamonds. Each year, approximately 133 million[…]

19
March 2019

Colored Diamonds vs. White Diamonds – The Inside Story

When it comes to pricing a diamond, there are many factors at play. We’ve all heard of the 4Cs, which are used to define a diamond’s rarity and value. Although there are now new ways to measure and grade a diamond’s beauty, such as light performance, there’s more to consider when defining a colored diamond.

26
February 2019

The Sarine® Diamond Journey™ Provenance Report Goes to Africa

Recently, it was announced that a leading diamond manufacturer in Africa, Schachter & Namdar, has adopted the Sarine ® Diamond Journey™ provenance reports for its two exclusive diamond brands - Brilliant Rose and Proudly South African. This announcement comes at a time when diamond traceability and provenance are the[…]

20
February 2019

5 Diamond & Jewelry Trends for 2019

We’re already well into the year, but 2019 is shaping up to be a bold one in diamonds and jewelry. Designers are pushing the envelope with new, creative styles, and reaching back to revive retro trends. Whether it’s a new fancy diamond shape, an engagement ring worn on the pinky, or a chunky chain of heavy yellow gold, 2019 is[…]

13
February 2019

SPECTRUM - Diamond Industry News #28

Love is in the air in this edition of SPECTRUM, Sarine’s monthly roundup of diamond industry news and trends. This week, we are celebrating Valentine’s Day with a great piece about how to choose the perfect engagement ring from Good Morning America, and a showcase of 15 gorgeous Valentine’s jewelry gifts, compiled by Business[…]

17
January 2019

The Importance of Diamond Provenance in a Data-Driven Age

In breaking the frontiers of the diamond industry, from manufacturing to retail, technology must strive to reach beyond what it can do today, to the potential of what it can achieve tomorrow.

05
December 2018

New Diamond Experiences: Diamond Beauty Mark™ and Halo Clarity Grading

Shopping for a diamond is not what it used to be. As technology impacts the consumer world, diamond buyers are looking for more: more information, more accuracy, more transparency, and more engagement.

27
November 2018

Diamonds Are a Man’s Best Friend Too

When it comes to diamonds, the focus has mostly been on women in modern times. Diamonds, after all, are a girl’s best friend. Once reserved for royalty and the wealthy, the diamond ring has been the symbol of a man’s love for a woman in mainstream society for over half a century. However, with changing social mores, and[…]