Tag:

marketing-to-millennials

29
May 2021

In Focus "The Impact of Technology”: Recap of the key podcast highlights

At Sarine, we are proud to have been the sponsors of the Rapaport special podcast series focusing on Technology and the Diamond Trade, our favorite topic! We’ve published recaps of episodes 1, 2, 3 and 4, covering the A-Z of diamond technology, including traceability, grading and the new retail. In this fifth and final[…]

11
May 2021

“The Reinvention of Retail”: recap of the key podcast highlights

In the next installment of the Rapaport Diamond Tech Podcast, the discussion moved downstream to cover the latest trends and transformation in jewelry sales and marketing, with episode four, The Reinvention of Retail. 

17
April 2021

“Tracing the Diamond Journey”:  Episode 2

Welcome to a recap of the second podcast in the special Rapaport Diamond Podcast series, “Technology and the Diamond Trade”, proudly sponsored by Sarine.

06
April 2021

Traceability is Diversity: Why Every Diamond Story Matters

Diversity. It’s the face of the world today. And it’s an integral part of the diamond industry, too. 

29
March 2021

“Digital or Bust?” Key Takeaways from the Rapaport Diamond Tech Podcast Series: Episode 1

Here at Sarine, diamond technology is what we are all about, and it has been our singular focus for over 30 years in the industry. That’s why we are honored to sponsor the Rapaport Podcast Special Series, “Technology and the Diamond Trade”.

20
September 2018

Why (and How) to Use #Hashtags for Your Jewelry Business

By now, you’ve seen thousands of  #hashtags hanging around on social media. They have certainly changed their meaning from the sign we are used to seeing at the beginning of a telephone number. When used correctly, jewelry hashtags can really make a difference to the social media marketing for your diamonds and jewelry business.

24
July 2018

Social Media for Jewelers: 4 Questions to Create Your Social Media Marketing Plan

Today, social media for jewelers is a critical part of any marketing strategy. For jewelery retailers, social media sites, such as Facebook, Instagram and Pinterest, are fast becoming the number one platform for reaching your potential customers.