4cs

Up until a couple years ago, there was a good section of society that still hadn’t embraced the wonders of e-commerce. For them, it was brick and mortar or bust. Then the covid-19 pandemic stepped onto the scene and e-commerce shoved its way into everyone’s spotlight. If you were using it before, you were now using 10 times more and[…]

In March 2020, the world faced a sudden and unexpected disruption to everyday life on a global scale. Consumerism was turned on its head, and shopping habits shifted drastically, almost overnight.

Of course, the biggest shift was the move to online shopping and digital experiences. In mid-2020 in the US, between 30% and 50% of[…]

In the next installment of the Rapaport Diamond Tech Podcast, the discussion moved downstream to cover the latest trends and transformation in jewelry sales and marketing, with episode four, The Reinvention of Retail. 

Here we are again with a recap of the third instalment of the Rapaport Diamond Tech Podcast series, proudly sponsored by Sarine, and this time, featuring a guest appearance by our CEO David Block.

Diversity. It’s the face of the world today. And it’s an integral part of the diamond industry, too. 

Since the mid-20th century, the 4Cs have been the global standard-bearer of a diamond’s beauty, rarity, and value. Most consumers seriously looking to buy a diamond will have come across the concept of the 4Cs and will use these gradings as a guide to help them in the purchasing process.

Of course, with the explosion of online[…]