The Diamond Blog

At the start of a fresh decade, the Millennial generation is moving into mid-adulthood, and a new generation, Gen Z, is coming of age. As Gen Z, which makes up 74 million of the US population, grows into young adults, no industry will remain untouched by their values, attitudes and spending habits. And the same goes for the diamond[…]

The world has gone digital, well and truly. From smartphones to smart homes, online shopping,GPS and banking apps, there’s no turning back. And now, it’s happening in jewelry retail too.

But to understand where we are, let’s start at the beginning. The diamond and jewelry industryis, in fact, an ancient one. The concept of[…]

If there was a clear underlying trend in the retail sector of the diamond and jewelry industry in 2019, one that will definitely be a factor again in 2020, it is the personalization of the diamond selling experience. In a nutshell, it involves telling the story behind the stone and telling consumers the romantic tale of its[…]

In 1988, a group of diamantaires and IT specialists joined forces to realize a new vision indiamond and gemstone manufacturing. This was the moment Sarine was born, one of the firststartups in what was to become the “Startup Nation” of Israel. In the 30 years since, Sarine hastransformed from startup to global leader in the[…]

Since the mid-20th century, the 4Cs have been the global standard-bearer of a diamond’s beauty, rarity, and value. Most consumers seriously looking to buy a diamond will have come across the concept of the 4Cs and will use these gradings as a guide to help them in the purchasing process.

Of course, with the explosion of online[…]

A world run by smart robots and artificial intelligence has long been the stuff of science fiction fantasy. However, truth is sometimes stranger than fiction. Recently, Scientific American magazine reported that scientists have come closer to achieving ‘direct brain to brain communication’, connecting a network of human minds to[…]

We live in the age of “Big Data”. From online shopping, to GPS and digital maps, wearable tech, and urban planning, data is the fuel that keeps our lives running.

A perfectly flawless diamond is extremely rare. So rare, in fact that flawless diamonds are highlyprized and very expensive. Most diamonds naturally develop “birthmarks” during the longformation process that occurs over millions or even billions of years, deep in the earth. Whenthe birthmark occurs on the surface of the diamond, it[…]

When people think of diamonds, they like to think big. Every celebrity engagement is drowning in news items about the size of the diamond. Not to mention diamonds such as the 146-carat Koh-i-Noor, one of the largest in the world, steeped in mystique and part of the British Crown Jewels since Queen Victoria’s reign.

Although large[…]

Natural diamonds occur in many different colors, from pink and yellow, to brown, blue and even black. But that’s not what is meant by diamond color.

Color, one of the traditional 4Cs gradings, refers to the natural hue that occurs in white diamonds. White diamonds are not really white. Rather, they are colorless. Pure colorless[…]